Our Story
Sela Forged was founded in Los Angeles by an automotive enthusiast. As the founder and owner of Sela Forged. Cars have always been my greatest passion but not just driving them, instead customizing and perfecting every detail. Every one of my personal cars always had a set of custom wheels. It was never just about style it was about creating a connection between performance, design, and individuality.
What started as my personal obsession quickly grew into something larger. I realized I wanted to share that same passion with drivers all around the world. We are here to provide enthusiasts with wheels that stand out for their uniqueness, craftsmanship, and uncompromising quality. What began as a personal vision has grown into a brand trusted by enthusiasts worldwide.
At Sela Forged, we specialize in crafting custom forged wheels for luxury and performance vehicles. Every wheel is engineered with precision CNC milling and Design, so you can drive with confidence knowing your new wheels are precision-matched to your vehicle. Here, we are able to manufacture ANY wheel design imaginable. Bringing your vision to life with our Bespoke Program. We offer all Finishes ranging from Brushed, Matte, Gloss, Satin, Metallic, Etc.